SEO and SEA
Nowadays, Search Engine Optimization (SEO) and in particular Search Engine Advertising (SEA) make the bulk of my everyday work.
Currently, I manage over 60 Google AdWords accounts, with a variety of small, independent businesses with limited budgets, up to major international webshops with text ads, display ads and shopping campaigns.
In particular, my daily tasks consist of:
- managing content marketing strategies
- creating digital content with various SEO techniques
- SEO and SEA copywriting (Dutch, French, English)
- constantly optimizing running Google AdWords campaigns